Optiopay

Corporate design based on the principles of minimalism, usability, accessibility and neomorphic aesthetic for a FinTech company building a greenfield Open Banking product.

  • UX/UI, Brand identity
  • Figma, Adobe CC
  • 2021

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Rebranding & Design system for a FinTech company building a greenfiled open banking product. Neomorphic design by UX/UI and brand designer Margarita Fray
Role: UX/UI designer\nResponsibilities: company rebranding, design system, marketing support, website redesign\nTools: Figma, Adobe CC
Branding by designer Margarita Fray
Design principles: minimalism, usability, neomorphism, accessibility
Optiopay color palette by UX/UI and brand designer Margarita Fray, neomorphism
Typography: Proxima Nova
Banner design for Optiopay by UX/UI and brand designer Margarita Fray, neumorphism
Merch design: hoodies and stickers by brand designer Margarita Fray
Fintech website redesign by UX/UI and brand designer Margarita Fray
Design system, UX/UI designer Margarita Fray
Colors in a design system, UX/UI designer Margarita Fray
Scale system in design, by UX/UI designer Margarita Fray
Typography in a design system, Roboto, by UX/UI designer Margarita Fray
Icons in a design system, by UX/UI designer Margarita Fray
Buttons in a design system, by UX/UI designer Margarita Fray
Cards in a design system, by UX/UI designer Margarita Fray
Animation in a design system, by UX/UI designer Margarita Fray
Berlin based UX/UI and brand designer Margarita Fray